Bluegiga Improves Its Communication in Social Media Channels

06.09.2012

Espoo, Finland – 6th September, 2012. Bluegiga- an international innovator in short range wireless connectivity modules and access device solutions - announces its fresh and new presence in social networking sites, Facebook,Twitter and LinkedIn.

Bluegiga is expanding its marketing strategy to online social networks to get more exposure in the telecommunication industry, be more approachable and informative to the end-customers and distributors. So far, Bluegiga has focused more on traditional marketing activities, such as international trade show participation and global press releases, but has realized the great opportunities social media has to offer. Social media channels reach many people globally with an instant feedback feature that enables users to provide their own content and contribution. Bluegiga will be posting information on upcoming events, pictures, product launches, special product offerings and industry news. In addition, you will be able to give feedback and ask questions about our products and events.

“The importance of social media in a marketing strategy is high, because social media is a marketing activity and it is all related with other aspects of marketing, such as advertising and event marketing. In addition, international companies gain instant feedback and global reach, have a cost efficient channel, and are able to have a closer relationship with their customers” comments Sonia Jain, Bluegiga’s Online Marketing Specialist. “In B2B, many of the technically savvy customers rely on word-of-mouth, such as technical blogs, so it is very valuable for us to be present in social media to attract the core market. Bluegiga is also perceived as a high-end technology brand, so it is essential to reinforce the great image we have built with our distributors and customers with professional marketing channels”.

Please join our social media groups to get exclusive information on Bluegiga and the industry and contribute to our social media presence with your own innovative ideas and news, such as industry news, technology updates, pictures of your event participation promoting Bluegiga products:

• Facebook: http://www.facebook.com/pages/Bluegiga-Technologies-Inc/228986163831574
• Twitter: http://twitter.com/bluegiga
• Linkedin: http://www.linkedin.com/company/bluegiga-technologies

Sincerely,

Bluegiga Team

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